At Home In The Poconos

Every Home Has A Story...
Terri Ditty 11 years ago

Marketing a home is not like marketing a commodity, such as bottled water. While everyone needs shelter, it would be a serious oversimplification to say that’s all a home offers.

Many agents take the perspective that a home is the right home for a buyer simply because they happen to be selling it. The truth is it can be a real waste of time and effort convincing people that a home’s qualities are exactly what they’re looking for. It’s far more efficient to market the home’s qualities to the s...
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Terri Ditty
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